Project: Mother’s Day video

Brand: HSBC Sri Lanka

Objective: To create a video that will stimulate millennials and digital-darlings to show their emotions outside of social media.


A unique hashtag (#mothersdayeveryday) was promoted along with a strong message that was communicated in the video.

Mother's Day campaign video by HSBC Sri Lanka


Celebrate #mothersdayeveryday with amazing offers brought to you by HSBC Credit CardsFor more information visit -

Posted by HSBC Sri Lanka on Tuesday, 9 May 2017