Career overview: Social Media Marketing Executive has to manage all social media channels and campaigns to sustain an engaging audience experience.
- Creating and publishing relevant and high-quality content.
- Create regular publishing schedules.
- Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns.
- Monitor the social media channels.
- Write and evaluate marketing reports.
- Organize and attend meetings with clients and manage client relationships.
- Extensive knowledge of social media platforms
- Knowledge on digital advertising
- Content creation
- Interpersonal skills
- Strong verbal and written communication skills
- Customer service assistance
- Previous experience (minimum of 1 year) in a similar field will be an added advantage.